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Posts By Heather Wilkerson

Registria Creates Millions in New Found Value for Consumer Durable Brands

Owner Math™, a proprietary ROI calculator based on Registria's accumulated knowledge of best... Read More

Introducing Owner Math™

Marketing is transforming from a cost center into a revenue generator. Google says so, and so do... Read More

The Rise of the Ownership Experience (OX)

Denver, CO – It’s the “age of the customer” and consumers are reshaping how business is done.... Read More

Registria Responds to CPSC Request for Responses

Product recalls. UGH! Manufacturers dread them. Retailers and distributors are burdened by them.... Read More

Enhancing the Ownership Experience with Mobile

As brands, it’s imperative to connect with customers where they are. Given the steadily increasing... Read More

Connecting Brands with Customers to Improve Product Safety Communication

Last week I attended my first Annual Meeting for ICPHSO (International Consumer Product Health and... Read More

Holiday Interview: Increase Ratings and Reviews with Matt Parsons

Denver, CO - The holiday season is ramping up, and if this year follows predictions, most browsing... Read More

Highlights of the first-ever JPMA Baby Show

The first ever JPMA Baby Show opened on May 9-12 in Anaheim, CA. Produced by the Juvenile Products... Read More