Product registration that sets the stage for deep customer engagement
When customers understand the benefits of registering their products, they’ll be excited to engage with your brand. Our foundational Onboarding journey guides customers through a seamless experience that collects valuable first-party data, giving your brand countless opportunities to connect with more buyers no matter which channel or store they purchased from.
An easier way to connect with customers
Registria leverages over a decade of experience working globally with leading durable goods brands. We know what draws customers to engage with a brand’s post-purchase initiatives and craft on-brand, solutions optimized for your customer’s preferred engagement channels.
Our experts utilize smart QR codes, SMS messaging, connected devices or mail-in-cards to identify and onboard more customers. In fact, Registria clients typically see a 30+% increase in identified consumers.
Onboarding at scale with so much added value
Registria's Onboarding solution is designed with long term, two-way engagement between brands and their customers in mind. Turn a boring, transactional product registration moment into a delightful, data-generating experience that bolsters sustainability and accelerates revenue.
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CONFIGURED TO YOUR BRAND
The Registria OXM platform enables the onboarding experience to be configured with your logo, images, and brand colors giving the experience a white glove feeling. Fields can be configured based on what information you want to collect including receipt upload and place of purchase. The OXM Platform will also deliver your customers' preferred language for over 65+ global locales.
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ELIMINATE FRICTION
When a customer scans a smart QR code, it automatically pre-fills key information like the model and serial number, making the process faster and easier for both customers and your brand.
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COLLECT HIGH-QUALITY DATA
As the customer enters their information, data is verified and validated ensuring the data you collect is accurate, actionable and secure for future use. You’ll also capture high opt-in rates for future communications.
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DISCOVER MORE CUSTOMER INSIGHTS
Prompt product owners to answer a few survey questions as they register their product to gain deeper insights on purchase preferences, interests, future buying intent and more. Registria clients enjoy survey response rates over 70% from a highly engaged audience.
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INCLUDE RELEVANT OFFERS THAT CONVERT
Boost sales with personalized offers during registration. By presenting relevant accessories, subscriptions, and extended service plans, you'll increase conversions. Our targeted approach ensures customers see value in every offer.
The Registria OXM platform enables the onboarding experience to be configured with your logo, images, and brand colors giving the experience a white glove feeling. Fields can be configured based on what information you want to collect including receipt upload and place of purchase. The OXM Platform will also deliver your customers' preferred language for over 65+ global locales.
When a customer scans a smart QR code, it automatically pre-fills key information like the model and serial number, making the process faster and easier for both customers and your brand.
As the customer enters their information, data is verified and validated ensuring the data you collect is accurate, actionable and secure for future use. You’ll also capture high opt-in rates for future communications.
Prompt product owners to answer a few survey questions as they register their product to gain deeper insights on purchase preferences, interests, future buying intent and more. Registria clients enjoy survey response rates over 70% from a highly engaged audience.
Boost sales with personalized offers during registration. By presenting relevant accessories, subscriptions, and extended service plans, you'll increase conversions. Our targeted approach ensures customers see value in every offer.
Continue engagement well after Onboarding
After product registration, help customers get the most out of their products.
Activate ConciergeSM, our digital product guide and give your customers continued support with access to useful digital resources like product manuals, how-to-guides, service information, and offers that are personalized to the product they just registered.
Continue supporting every customer through each moment of their product lifecycle – with over 65% of customers immediately engaging with their Concierge after Onboarding, watch revenue increase, product returns drop, inbound support calls decline, and brand loyalty skyrocket.
A single view of all registered products
My Products is the one-stop shop for all of a customer’s registered products from your company. Here customers can easily view and manage all their purchases in one convenient place. Plus, they can add new products and access personalized information for each one, including warranties, resources, related products, and much more.
Comprehensive insights for your organization
With higher customer engagement and more products registered, your brand now has more high-value first-party data to work with. See trends and gain a deeper understanding of your customers with easy-to-understand performance dashboards. Optimize both in-market and future campaigns, gain insights into product owner characteristics, purchasing behavior, and learn about sales channel performance.
Excited to start using your onboarding data?
Registria’s open APIs securely export data to your desired platforms and seamlessly integrates with your current tech stack.
Increase in identified owners
Of customers registered in less than 48 hours
Registration completion rates
Communication opt-in rates
A reduction in product returns
