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Matt Parsons

3 min read

Post-purchase is your new growth engine – A Word from the CRO

By Matt Parsons, Chief Revenue Officer at Registria What product brand teams need to get right in 2026 Like it or not, the post-purchase is where your next sale gets decided. Every week I talk to product brands that want to grow revenue. I’ve...

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5 min read

Why Your Current ESP Offering Might Be Failing You

Stagnant or declining Extended Service Plan (ESP) sales represent a missed revenue opportunity and can harm product and brand perception. However,...

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point solutions vs. partners and integrations

8 min read

Building a CX Tech Stack for Durable Goods Brands

What should you include in a CX Tech Stack? In today's competitive landscape, brands are bombarded with a vast array of technology solutions that...

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