Resources

New thinking and new found results

We thrive on performance-based outcomes. And we’re always keeping our clients’ product owners top-of-mind. We create measurable value for consumer durable brands that also recognize there is a new opportunity to think about the customer as a valuable owner.

Read how – from behind the scenes – we’re helping many of the world’s best brands deliver powerful ownership experiences that result in high margin outcomes.

Registria Blog

Our team of experts share their point of view on the latest trends and ideas shaping the consumer durable space + much more

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The Importance of First Party Data From Product Registrations

For product brands, one of the foremost methods to acquire first-party data is via product registration. Although the data varies depending on the questions asked during registration, in general registration data includes customer, product, vendor, and purchase specific data, as well as a way to contact the customer directly.

101 Essential Questions to Ask On Your Product Registration Form

Product registration is the first step to getting to know your customers. The information provided during registration can help you better serve your product owners by providing product information, support, accessories, and relevant and timely future offers.

Customer Experience and Technology Driving CMO Investments

Today’s CMOs are largely responsible for the customer experience, as well as leveraging the right technology to provide exceptional CX. In this blog post, we’ll explore four key areas of Gartner’s CMO Spend Survey: Innovation, Technology, Customer Experience and Personalization.

Reports | Guides

We're ownership experience best practice and data obsessed. Read our latest reports and guides.

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Events | Webinars

We're bringing owner experience ideas to you. Join us.

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On-Demand Webinar: Cuisinart’s Digital Success

Whether you are just starting your brand’s digital transformation efforts or are seeking new ideas to apply to your current digital programs, join Registria and Cuisinart for an insightful look inside the key components to building high-performing, digital ownership experiences.

International Home + Housewares Show 2019

Registria is proud to partner with the IHA as a thought leader in ownership experiences. We share our expertise with leading home appliance and housewares brands, providing best practices and ownership solutions that support their direct-to-owner (DTO) initiatives and help them achieve their digital transformation objectives.

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