New thinking and new found results
We thrive on performance-based outcomes. And we’re always keeping our clients’ product owners top-of-mind. We create measurable value for consumer durable brands that also recognize there is a new opportunity to think about the customer as a valuable owner.
Read how – from behind the scenes – we’re helping many of the world’s best brands deliver powerful ownership experiences that result in high margin outcomes.
Our team of experts share their point of view on the latest trends and ideas shaping the consumer durable space + much moreView All
On January 1, the California Consumer Privacy Act (CCPA) will go into effect. The new law is already being touted as a potential model for other laws at the state and federal level. It has sparked a renewed debate around privacy regulation and what brands need to do...
First, let’s consider that either the extended warranty is dead — or it’s taking on new significance by becoming a cornerstone of the overall ownership experience.
Investing in the ownership experience is not a short-term line item to be added to a long list of marketing technology enablers. It is a long-term investment strategy into your most valuable asset – the people who own your products and who have the most potential for continued loyalty and high margin revenue.
Reports | Guides
We're ownership experience best practice and data obsessed. Read our latest reports and guides.View All
We like to approach CES Week as a unique opportunity to connect with our client brands and prospective clients that all converge in one place for a shared purpose. This year, we’re focusing on the pivot of brands to a service-based model, our new app and are getting back to some of the basic principals that have served our clients well and continue to prove true during the onboarding experience.
You’re invited to an informative webinar exploring five use cases on how you can take action ahead of the California Consumer Privacy Act (CCPA) deadline this January and capture more value from your ownership experience well into 2020.
We’ll share new ideas on how to do more with owner data and how the onboarding experience creates opportunity to connect with your product owners in innovative ways.
With the January 2020 deadline for compliance with the CCPA fast approaching, companies that serve California residents need to know how the act will affect their business. Join us for a discussion on how brands are planning for compliance while maintaining the ownership experience.